Available for freelance projects
AI Creative Director · AI Film · Commercials

Ideas into cinematic AI.

I create premium AI commercials, social-first films and visual stories that turn attention into brand value.

03New commercial films
AI × DirectionEnd-to-end creative
Social-firstBuilt for attention
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01 / Featured work

Commercials that sell
the feeling first.

Three original AI advertising films built to show range: luxury product, beverage and lifestyle storytelling.

01 · Luxury Product

The Secret

AI Product Commercial

Luxury fragrance, cinematic atmosphere.

Designed around premium lighting, tactile product detail, atmosphere and controlled visual drama.

RoleConcept · Direction · AI Production
Format9:16 Social Film
FocusLuxury · Beauty · Product
02 · Food & Beverage

Summer Heat

AI Beverage Commercial

Sensory close-ups, refreshing motion and a summer-first visual language.

03 · Fashion / Lifestyle

The Street Is Your Playground

AI Lifestyle Film

Fashion, movement and local street energy shaped into a social-ready campaign concept.

02 / Creative range

Beyond commercials.

A selection of social-first experiments showing storytelling, comedy, realistic creatures and cinematic environments.

AI Storytelling

Alexandria — 3 Eras

Historical transformation across time, built as a cinematic short-form experience.

Cinematic Travel

Journey Through Sinai

Atmospheric travel storytelling with AI-generated environments and cinematic movement.

Realistic AI

Komodo

Photorealistic animal content designed to stop the scroll.

AI Comedy · Reels

Even the Cow Can't Take It

Character-based comedy built for fast social engagement and shareability.

03 / Services

What I can build
for your brand.

One creative partner from concept to final social-ready cut — with AI at the center of production.

01AI Commercials

Product, beauty, food, fashion and lifestyle advertising with a cinematic finish.

02AI Video

Story-driven scenes, environments, camera language, characters and visual direction.

03Social Reels

Short-form concepts designed around hooks, retention, shareability and platform behavior.

04AI Visuals

Campaign key art, product imagery, social assets and creative visual concepts.

04 / About

Creative direction meets AI production.

I’m Sherif Al Sherif, an AI Creative Director focused on turning ambitious ideas into cinematic, engaging visual content. I combine concept development, direction, AI generation and social-first thinking to create work that feels designed — not generated.
01

Concept

Find the hook, story and visual idea.

02

Direction

Build the world, shots and movement.

03

Production

Generate, refine and keep visuals consistent.

04

Delivery

Polish for the platform and the audience.

05 / Hire me

Have a product, brand or idea worth making impossible to ignore?

Tell me what you’re trying to create. I can help shape the concept, direct the visuals and turn it into a cinematic AI production built for attention.